New Publication: »Memes as Games: The Evolution of a Digital Discourse Online«

Stylized depiction of the “Hope” meme (Seiffert-Brockmann et al., 2017)

Probably the most pervasive example of how the internet turned popular culture from read-only into read-write (Lessig, 2008) is internet memes. In a new paper published in New Media & Society, Jens Seiffert-Brockmann, Trevor Diehl and myself have tried theoretically capture the communication logic of how memes spread and evolve. This is the abstract:  Continue reading “New Publication: »Memes as Games: The Evolution of a Digital Discourse Online«”